Friars Walk Shopping Centre

WPS has installed its ParkID Pay-on-Foot parking system at the Friars Walk Shopping Centre and Leisure Complex in Newport (UK). ParkID, with its accompanying ParkAdvance parking equipment plays an integral part of delivering the ultimate visitor experience, supporting Newport’s City Centre viable and vibrant places (VVP) regeneration project.

Friars Walk, totalling 36,230 square metres, comprises 26 shops, 12 family restaurants, an 8-screen Cineworld Cinema, Superbowl, Laser Quest and a gym. Kingsway Shopping Centre and Friars Walk car parks provides 1,050 spaces and 350 respectively.

About the project

Simon Pullen, Centre Director for Friars Walk says the team took great care in selecting WPS: “The slogan ‘Never a long haul to the car’ is prominent on our website because we know our parking provision is key to customer experience, and so choosing the right systems partner was essential.” In addition to shopping centre visitors, the chosen system was required to manage multiple tariffs; it needed to accommodate local university students, gym members and employees providing different rates for each.

“It was a significant project with a tight time frame, but the installation went smoothly and WPS was prompt and proactive in resolving any minor issue that arose,“ continues Simon. “As the parking systems are IP-based, issues can often be resolved remotely, and if an engineer is needed, then they are on site very quickly.”

“With ParkiD, applying different discounts and including season tickets is straightforward and automated. The system’s reporting functions allow us to easily reconcile how discounts are being used and applied, how often, and at what cost.” Both Friars Walk and Kingsway car parks have pay stations providing cash, Chip & PIN and contactless payment options.

WPS’ fully IP-based architecture means the system is ‘future-proof’, with the possibility of adding further functionality as and when it is needed.

“Customers want to be able to enter, pay and leave the car park in the quickest and most stress-free way possible,” Simon concludes, “ and WPS enables us to deliver a better customer experience all round”.


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