WPS, JustPark and Cornwall win British Parking Award
WPS, one of the UK’s leading parking technology providers, JustPark and Cornwall Council have been named winners of the Parking Technology category at this year’s British Parking Awards.
The win is in recognition of a new solution that combines the benefits of WPS’ ParkAdvance™ pay-on-foot parking system with JustPark’s payment app technology to enhance the customer experience at 12 Cornwall Council car parks.
Integrating technologies to provide optimum customer experience
The overall goal of the integrated solution is to provide a smooth parking experience, where the customer gains all the significant benefits of the switch from Pay & Display to Pay on Foot combined with the extended benefits from integration with Cornwall Council’s existing county-wide JustPark payment / advance ticketing platform.
The innovative integrated technology includes a ‘Pay Station in Your Pocket’ app and instant ANPR recognition of Multi-Use Tickets, Seasonal Tickets and Rover Tickets now usable in both P&D and Pay on Foot car parks.
Simon Jarvis, WPS Managing Director in the UK says the win was down to genuine collaboration and a special focus on innovative technology credentials:
“This win is the result of a pro-active and dynamic collaboration between WPS, JustPark and Cornwall Council. I am so pleased to see all our efforts being recognised by the expert panel of judges. We are committed to being at the forefront of the parking sector and investing in cutting-edge technology. This award is recognition of our promise to enhance the customer journey.”
Better parking experience for drivers
The British Parking Award’s jury congratulated WPS, JustPark and Cornwall Council for the win: “This is an excellent example of a local authority parking provider working closely with payment service providers to deliver a better parking experience for drivers”.
“Integrating a phone payment service with barrier controls across an entire parking estate is something that seems an eminently sensible thing to do, so we commend Cornwall Council, JustPark, and WPS for working together in partnership to deliver this.”